The blue checkmark you see in emails from our customer service team is a symbol of authenticity and security. It confirms that the message is genuinely from our official team and not from unauthorized senders or potential fraudsters. This helps you quickly recognize trustworthy communications and protects you from phishing attempts or online scams.

Technically, the blue checkmark appears thanks to email authentication protocols such as DMARC (Domain-based Message Authentication, Reporting & Conformance), DKIM (DomainKeys Identified Mail), SPF (Sender Policy Framework), and BIMI (Brand Indicators for Message Identification). These systems verify that the email was genuinely sent from our company domain and has not been altered by third parties. Specifically, BIMI allows businesses to associate their official logo with authenticated emails, making it even easier to identify legitimate messages. When verification is successful, some email clients display the blue checkmark next to the sender’s name, confirming the email’s authenticity. We recommend always checking for this blue checkmark before responding or clicking on any links to ensure a safe and secure shopping experience.