As a new reality sets in at KENZO, Artistic Director Nigo reconnects with the values upheld in the early days of the Maison: designer fashion created for real life, imbued with the playful urban vibe of Kenzo Takada’s timeless legacy. Through Nigo’s instinct for contemporary design, a new vision takes shape. KENZO’s “real-to-wear” philosophy is an unpretentious approach to fashion which transcends the conventional labels of “formal”, “casual” or “street” in favor of an organic synthesis that distinguishes the wardrobes of today's wearers.