Li-Ning - Men

First established in 1990, Li-Ning is the Chinese leader in athletic apparel and footwear, rooted in the vision of its founder and namesake, champion gymnast and Olympic athlete, Mr. Li Ning. Awarded with over 100 gold medals and dubbed “The Prince of Gymnastics,” Mr. Li founded the company with the simple goal of providing Chinese athletes a national brand to wear on the world stage of the Olympics — historically one of the West’s rare portals into authentic Chinese culture. Thirty years later, the brand is hailed as a global sport pioneer and fashion icon: Li-Ning is a sought-after presence during Paris Fashion Week where its runway aesthetic emphasizes the contrast of western sportswear silhouettes and traditional detailing. The brand’s signature designs render classic shapes in innovative fabrics, bestowing each piece with equal amounts of Chinese heritage and far-reaching, global appeal.