Establishing a summer beauty routine starts with the daily habits: regular exfoliation and daily cleansing are fundamental steps to ensure glowing, well-maintained skin. Exfoliation is particularly important during the summer months. Sun exposure, especially in hot climates, accelerates the skin’s renewal cycle and increases dead cell production, which can clog pores. At the same time, high humidity levels in the summer boosts sebum production, often leading to oily skin and acne.

To maintain healthy skin and prevent breakouts during warmer months, gradually increase exfoliation to about twice a week—adjusting based on your skin type. Regular exfoliation helps remove dead skin cells, unclogs pores, and reduces excess sebum. Using specially formulated scrubs not only ensures a more even and lasting tan, but also allows the absorption of moisturizing and protective products, ensuring optimal protection and hydration.

Daily cleansing is equally important, especially in summer when sweat and humidity can cause skin impurities. Cleansing the skin morning and evening helps remove sweat, excess oil, sunscreen residues, and all impurities accumulated on the face during the day. Heat and humidity can also promote bacterial growth; thus, regular skin cleansing helps prevent infections. Additionally, a clean skin can absorb skincare products like serums, anti-aging creams, and purifying products more effectively, allowing active ingredients to penetrate deeper. Using lukewarm water and products tailored to the skin type—whether oily, dry, combination, or sensitive—is key to avoiding irritation. With Luisaviaroma’s specially designed cleansing products, the evening beauty routine becomes a true indulgence.

Protecting the skin from the sun is one of the most fundamental summer skincare habits, although it is not always carried out correctly. During the warm season, UV exposure is more intense and can cause significant skin damage, including sunburn, premature aging, and a higher risk of contracting melanoma. It’s essential to use broad-spectrum sunscreens. A common mistake is to think that sun protection is only needed during the summer months. On the contrary, while summer is the most critical period, it’s important to use sunscreen all year round, as UV rays can be harmful even on winter days.

In summer, choose sunscreens suitable for your skin type, with a minimum SPF of 30 for the body, applied as evenly as possible. Besides body sunscreen, it’s crucial to use a specific sunscreen for your face, as facial skin is more delicate. Don’t forget to protect your lips with a lip balm and apply after-sun lotion after prolonged exposure. The best essential products for your summer skincare routine can be found in the sun protection section on LUISAVIAROMA.

Skin protection from UV rays isn’t limited to beauty products: using protective accessories like visors and UV-protection sunglasses can significantly reduce exposure to harmful rays. Clothing can also be chosen carefully, opting for kaftans, pareos or light dresses in bright colors and natural, breathable materials like linen and silk.

Maintaining healthy, radiant skin in summer relies heavily on hydration and diet. Summer months challenge our skin, threatened by the sun, heat, and humidity. Combating external agents from within is one of the most effective ways to help the skin and the whole body face the hottest months.

Hydration has become crucial during the increasingly hot and humid summer months, in order to regain energy and maintain elastic and luminous skin. In hot weather, the risk of dehydration increases due to higher fluid loss through sweat, making the skin dry, dull, and irritated. The first tip is to drink at least 1.5 liters of water throughout the day to eliminate toxins and avoid dehydration. Always carry water with you, even when you’re out and about, ideally in thermal bottles like the ones produced by 24Bottles to keep it fresh for longer.

On particularly hot and humid days or after physical activity, it’s advisable to drink electrolyte-rich beverages to help replenish minerals. Adding collagen to your diet can benefit skin elasticity. Water and hydrating drinks aren’t the only allies during hot months; adopting a diet rich in water and nutrients while avoiding dehydrating foods like alcohol, coffee, and sugars is crucial. Fresh fruits and vegetables like watermelon, melons, strawberries, tomatoes, leafy greens, kiwi, and pineapple not only hydrate but also provide essential vitamins and minerals for skin health. Foods rich in Omega-3, like spinach, walnuts, and flaxseeds, and Vitamin E-rich foods like almonds, avocado, and spinach are packed with antioxidants that help reduce inflammation and improve skin texture.

For an effective summer beauty routine, regular use of detox masks is essential. Formulated with ingredients like clay, activated charcoal, and seaweed, these targeted treatments help purify the skin deeply by extracting impurities and toxins from the pores, reducing the risk of acne and blackheads, like the facial masks from Mz Skin and Natura Bissé. A fundamental action of face masks is also to strengthen the skin barrier to protect it from the damage caused by external agents such as pollution and UV rays. This is possible thanks to the vitamins and minerals in their composition. Other benefits of detox masks include reducing excess sebum—which helps keep the skin matte and avoid the excessive shine typical of oily skin—and improving skin texture, making it smoother and more even.

How can you use detox masks for the best results? Here are our tips. First of all, consider how often to use them. Generally, it is recommended to use a detox mask about once or twice a week, adjusting according to the skin type: a maximum of once a week for more sensitive skin, and a more frequent use for very oily skin. Apply the mask correctly on clean and slightly damp skin to maximize the absorption of ingredients, avoiding the eye and lip area. Leave the mask on for the time indicated in the product instructions, usually 10 to 20 minutes, then remove it with lukewarm water. Finally, apply a hydrating face cream post-treatment to restore the skin’s balance. To create an even more relaxing atmosphere, decorate the space around with scented candles and dry the face with soft cotton towels.

In summer, much attention is given to taking care of the skin, body, and face, but the importance of protecting the hair from summer challenges is often overlooked. During the hottest and sunniest months, hair undergoes significant stress: sun, UV rays, saltwater, pool chlorine, and wind can damage the hair, making it dry, brittle, and fragile, as well as causing color fading. Therefore, it’s crucial to establish a summer routine dedicated to specific hair care—to keep the hair healthy during the summer months and prepare it to shine in autumn.

Just like the skin, hair needs protection from UV rays. Prolonged sun exposure weakens the hair structure and causes color fading, not only for dyed hair but also for natural hair. One of the best products with UV filters is a protective spray, which creates a barrier against the sun’s rays without weighing down the hair. Using gentle shampoo and conditioner like those from Oribe helps keep the hair hydrated and restores the scalp’s hydrolipidic balance, especially in the hottest months when frequent washing is necessary to remove salt, chlorine, and sweat. Post-wash hydration is crucial to keep hair soft and silky: moisturizing masks and oils with natural ingredients provide nutrients to improve hydration, reduce frizz, and strengthen hair. With the heat, it’s also advisable to limit the use of hairdryers, straighteners, and curling irons, allowing hair to air dry as much as possible and using heat protectant products to minimize damage. Wearing hats or bandanas not only elevates your outfit but also provides extra protection against UV rays. Caps, bucket hats, or wide-brimmed hats can be matched with various styles, protecting both hair and scalp from sunburn and sun damage, allowing you to enjoy summer without compromising beauty.