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The Year of the Snake: LVR’s Annual Lunar New Year Celebration

As the Lunar New Year approaches on the 29th of January, dive into the rich history of the annual celebration and explore what The Year of the Snake brings.

The Lunar New Year, a vibrant celebration of community and new chapters, marks the beginning of the lunar calendar based on the moon’s cycles. Met with joyous traditions across many Asian cultures, families reunite and have a feast with symbolic dishes representing good luck and prosperity. Homes are adorned with red banners, lanterns and symbols to invite good fortune. From the exchange of red envelopes to dazzling firework displays, it’s an opportunity to honor traditions, express gratitude and wish for a prosperous year ahead. As we approach the celebration that falls on the 29th of January of this year, we dive into the symbolism behind the ancient festival. Each Lunar New Year is associated with one of the 12 animals of the Chinese zodiac. One of five elements accompanies one of the 12 animal signs to give each year a unique character.

Rabanne Nano 1969 embroidered shoulder bag. White snake motif on a red background.

2025 is the Year of the Snake and the wood element. The Snake embodies wisdom, intuition, elegance and a sense of mystery. People who are born under the Snake sign are believed to be thoughtful, resourceful and charming. They often have a strong sense of purpose and are celebrated for their calm demeanor, quiet confidence and allure. This year is linked with the wood element in the 2025 cycle and symbolizes growth, renewal and adaptability. The Snake’s qualities combined with the element of wood usher in a new year characterized by strategic growth, visionary thinking and adaptability in challenges. The energy of the Snake encourages introspection, planning for the future and an appreciation of joy and beauty. The Year of the Snake invites everyone to trust their instincts, embrace transformation and approach challenges with poise and resilience. Invite your loved ones to embody the wisdom, mystery and elegance of the snake in 2025 with curated gifts for the Lunar New Year.

Jacquemus La Ceinture leather belt. White snake motif on a red background.
Versace Metallic leather ballerinas with bow. White snake motif on a red background.
Moncler Giu packable nylon down vest in green. White snake motif on a red background.

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IP-0A0057EC - 2025-01-17T20:43:44.2497336+01:00