As we bid adieu to the era of Barbiecore and its dazzling pink dominion, the fashion landscape is undergoing a dramatic transformation. Enter Fall/Winter 2023, where a new reigning hue is taking center stage with unparalleled fervor: red. Much more than just a color, red carries a profound historical significance, symbolizing power, passion, and allure throughout the ages. This season, its allure has captivated the fashion world, with designers and trendsetters alike embracing its fiery charm. From the iconic styles served on the runway to the chic laidback looks of TikTok’s latest “tomato girl” trend, let’s delve into the multifaceted revival of red and its resurgence as the ultimate embodiment of sensual elegance and expressive power in fashion.
The revival of red
This season, the red trend is undeniably being spearheaded by a diverse range of fashion powerhouses, including Victoria Beckham, Jacquemus, Valentino, Alexander McQueen, Ferragamo, and Bottega Veneta. These brands are redefining the way we embrace the fiery hue. Victoria Beckham introduces us to the elegance of monochromatic looks, featuring a red-on-red outfit with a mini skirt and wool jumper that evokes a sense of sophistication. Bottega Veneta, on the other hand, is all about versatility, showcasing a range of red bags in various shades as statement pieces to elevate any ensemble. Valentino and Alexander McQueen are turning up the heat with hot red, offering bold red cocktail party dresses and striking red shoes ideal for making a dramatic entrance for any special occasion. Ferragamo, under the creative direction of Maximilian Davis, is championing what many have dubbed as the “Ferragamo Red”, infusing this deep and fiery red shade into their FW23 collection with red pants and blazers for a powerful look that commands attention. This season, opt for red accessories or red lipstick for a subtle pop of color or dare to stand out with a head-to-toe red outfit; no matter how you style this season’s hottest trend, it’s all about celebrating the passion and power of this timeless and versatile color.
