NOCTA — a nod to Drake’s nocturnal creative process — is the name of Nike’s sub-label created in partnership with the performer launched in 2020.
Honoring its mission of creating products for people on the move, the label is launching NOCTA — a Golf collection inspired by the singer’s childhood memories spent on the course with his uncle Stephen Sher. This Drake x Nike collaboration is a mix of traditional golf silhouettes joined by Drake‘s requirements for on-the-road wear and comfort and features traditional golf silhouettes made with 100% recycled fiber, utility pockets, water-repellent finishes, sweat-wicking materials, and lightweight laser-cut mesh. A collection that adapts from course to road, keeps the wearer dry and most importantly — scores a hole in one for style.
The collection is a testament to Drake’s admiration for the game, fueled by childhood rounds with his uncle, Stephen Sher.
NOCTA is about creating something for people on the move. People who want functional, comfortable fits that are adaptable from one environment to the next.