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SS21’s best swimwear trends for men and women - LVR - Swimwear SEO

Summer is so close, we can practically feel it. We still don’t know how this summer will be like, but let’s be honest, just planning your summer wardrobe is half the fun, whether you’ll use it to lounge on the beach or to catch some rays on your backyard or rooftop. With that in mind, the editors at LuisaViaRoma have sifted through SS21’s strongest trends and selected some of our favorite looks for men and women to share with you. From animal and botanical prints to sustainable options, here’s what every major brand is offering this summer.

What bathing suits are trending for women?

After a year of quarantine living, and in preparation for summer’s sunny days, we want to be ready to soak up all that this season offers. With all the styles in the market, it’s natural to wonder which bikinis and one-pieces are trending this summer. That’s why we’ve rounded up 6 of our favorite swimwear trends to get you dreaming of your next summer getaway. Make the most of the season by shopping for must-have bathing suits that will take you from daydreaming to catching some rays.

Animal print swimwear

Animal print is one of the summer’s strongest fashion trends. You can seamlessly pair it with your favorite denim cutoffs, printed cover-ups, and bright accessories. Be bold and fierce with some of the animal prints that will make a roar this summer, from tiger to zebra, snakeskin, and leopard swimwear. The bathing suits from brands like Reina Olga, Tropic of C, and Alessandro di Marco
will instantly elevate your beach look and boost your confidence.

One-shouldered swimwear

Simple yet fun, this universally flattering shape is ideal for adding an athletic air to your next luxurious vacation. Bonus points: a one-shouldered swimsuit can also double up as an evening top when paired with a flowy midi skirt and strappy sandals. These brands have earned a spot on the summer wardrobe of cool girls: Alex Rivière Studio, The Attico, and Jade Swim.

Swimwear with cutouts

Asymmetrical swimwear is a trend that has been all over our feeds for a couple of years now, and it’s easy to see why: strategically placed cutouts have the power to transform an otherwise normal bathing suit into the coolest summer piece. SS21 versions come in fresh silhouettes from peekaboo midriff cutouts to geometric slits all across. Show a lot or expose just a sliver of skin with brands like Eres, Jade Swim, and Isabel Marant Étoile.

High cut swimwear

For those in search of a flattering style, this is surely the trend for you: high cut bikinis and one-pieces are back from the ’80s to elongate your legs. This cut hugs your body for a comfortable fit and suits every type of body out there. Hide your hipster bottoms because you’re going to fall in love with these new cuts. Bond Eye, Fisch, and of course, Versace, have the best styles right now.

Pastel Swimwear

This season we’re dreaming of whimsical, sugary colors, from baby blue and mint to mauves and lilacs.  Whether you prefer gingham, stripes, or checks, there’s a pastel iteration for you this season. Don’t know where to start? Check out Verdelimon, Jade Swim, and Oséree Swimwear for inspiration. Then just add tinted sunglasses and a wide-brimmed straw hat for a sophisticated yet playful look.

Frills and Ruffles

From ruched one-pieces to ruffled bikini tops, this season you can’t go wrong with a suit that gives a nod to romanticism. Keep the summer light and bright with flowy necklines, bows, and pretty detailing that injects femininity into swimwear. If you’re headed to a pool party, these brands are guaranteed to turn heads: Isole & Vulcani, Verdelimon, Isabel Marant Étoile, and Zimmermann.

What swimwear is trending for men?

Backyard bbqs, lazy beach days, and pool parties are just around the corner—and you know what that means: it’s time to start planning your swimwear wardrobe. To help you navigate the newest trends, we’ve rounded up all the key styles to look out for this season. Whether you prefer briefs, shorts, or the new mid-thigh length for swimming, we’ll help you decide which swimwear to invest in for Summer 2021. Keep reading to check out summer’s hottest swimwear trends for men. 

Men’s swimwear with stripes

A no-brainer for summer fashion, swimwear with stripes offers a classic way to channel some effortless Parisian cool. This season’s nautical-inspired look upgrades traditional stripes: whether they’re diagonal, wavy, layered, or colored, this pattern will give your beach style a reliable contemporary look. Look to Frescobol Carioca and Ron Dorff for some stylish stripes to add to your beach arsenal.

Men’s bathing suits with prints and patterns

Stand out with your swim style this season in the latest printed bathing suits. The coolest prints this season feature a retro-like geometric print that pairs easily with crisp summer whites and neutral solids for an elevated summer style. Add some old-school swagger to your summer repertoire with brands like Apnée and Peninsula. But if you prefer bright and quirky prints, don’t worry, we’ve got you covered: MC2 Saint Barth and Yes I Am are the brands right for you.

Swimwear with botanical prints for men

If you usually wear plain colors, floral prints are the easiest way to get some patterns into your life, with the added bonus of not having to worry about what you’re going to match them with. Tom Ford, Etro, and Valentino all have amazing botanical styles that will get you beach-ready with just a straw hat and flip-flops. 

Solid color trunks and swimming briefs

Every guy should own a pair of solid color trunks or briefs in navy or dark neutrals, as they can be easily paired with any linen button-down shirt, graphic T-shirt, or slim-fit polo shirt.  If you have darker skin or love a pop of color, choose an eye-catching neon to highlight your fun-loving personality. Check out which styles EA7 Emporio Armani, Loro Piana, and Palm Angels have in store for you.

Sustainable swimwear

If you love fashion but are trying to become greener with your shopping habits, you’re not alone. That is why many swimwear brands are now making a point of being sustainable, whether by supporting local communities or by using recycled materials. There are plenty of brands to choose from offering stylish and eco-friendly alternatives, but our current favorites are Polo Ralph Lauren, Apnée, and Peninsula.

Dive into LuisaViaRoma and find the ideal piece of swimwear to last you season after season. Review the swimsuit trends for 2021 and choose the style that best suits your shape and taste. Don’t forget to pack a pair of cool shades, a beach towel, a great book, and plenty of sun lotion as you get ready for your next summer adventure! 

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