WRITTEN BY KENDALL BECKER
The upcoming partnership between Gucci and Adidas might just be one of the most anticipated of the year. While the full collection is set to launch throughout the year leading up to the fall season, the first preview was seen on the Gucci runway at Milan Fashion Week and caused quite the social media frenzy. The brand shared tri-striped accessories and retro-chic apparel in an aggregation of sporty hues. The entirety of the collection comprises collaborative footwear, apparel and handbags, but it’s clear that the logo-ed Gazelle will be the leader of the assortment. While Gucci has held its reign as a top fashion house for more than 100 years, creative director Alessandro Michele is certainly known for breathing new life into the iconic brand’s current era and will undoubtedly pair well with streetwear-style Adidas for a buzzworthy collaboration that’s not to be missed.
The entirety of the collection comprises collaborative footwear, apparel and handbags, but it’s clear that the logo-ed Gazelle will be the leader of the assortment.
It’s Nothing but PURE Style and Sustainability From FRAME
@frame
A commitment to sustainability is at the core of FRAME’s DNA, and this season, the American denim brand is taking its mission a step further with PURE. The latest launch includes 10 signature styles that feature washes produced using almost no water. Crafted with minimal environmental impact, the clever designs are created from biodegradable cotton and are completed with liquid-based finishing agents and sophisticated lasers to achieve their unique looks. The forward-thinking brand adheres to what it calls its Four Pillars of Responsible Washing: no bleach; no potassium permanganate; no stone-washing, and using cutting-edge machinery to cut out traditional production methods. FRAME also boasts recycled paper hang tags as well as a central production facility in Los Angeles for a full-circle, thoughtful approach from start to finish. Discover an edit of boyfriend shorts, utility-driven denim and relaxed, cool-girl overalls for a stylish and sustainable selection.
Discover an edit of boyfriend shorts, utility-driven denim and relaxed, cool-girl overalls for a stylish and sustainable selection.
It’s easy to see what all the buzz is about when it comes to the rise of New York-based fine jewelry atelier Briony Raymond. The founder of her namesake brand comes from a background rich in art history, and has logged time at legacy fine jewelers that have helped curate her vision for the line and cultivate a deep expertise. Briony Raymond’s signature style boasts exquisite detail through pieces that feel reminiscently nostalgic of a bygone era, while updated with a modern twist — all, of course, with an affinity for luscious gold. Her coveted memoir lockets, zodiac-punctuated pieces and expansion of her duet medallions are favorites of style icons Rihanna and A$AP Rocky, who are avid supporters of the brand for occasion as well as personal wear. But if bespoke is more your speed, Briony offers an intimate, collaborative experience to find those ideal treasures for life’s special moments.
Briony Raymond’s signature style boasts exquisite detail through pieces that feel reminiscently nostalgic of a bygone era, while updated with a modern twist — all, of course, with an affinity for luscious gold.
With a return to social calendars in full-swing once again, it’s certainly time to get acquainted with Andrea Wazen. Known for her array of head-turning heels with ultra-feminine detail, there’s a masterful story of craftsmanship and expertise behind each pair that far exceeds their playful exterior. By way of London and Beirut, Wazen grew up immersed in design, with architect parents and spending time in design ateliers at legacy houses like Christian Louboutin and Rupert Sanderson. After turning down a position at Celine in 2014, Wazen introduced her namesake footwear line. When it comes to her design process, a meticulous attention to detail is key; each pair is cut and sewn like a couture shoe. This season, expect thoughtful designs done in a vibrant array of It shades—hot pink, punchy orange and fresh aqua—and finished with sexy ankle-wraps, sweet bows and embellishment. And, she’s best known for her careful and creative use of tulle as a go-to fabric. Case in point: an RSVP to this collection is one you don’t want to miss.
Known for her array of head-turning heels with ultra-feminine detail, there’s a masterful story of craftsmanship and expertise behind each pair that far exceeds their playful exterior.
FEAR OF GOD Enters the Age of Eternity
@fearofgod
Adhering to its DNA of modern American luxury, Fear of God introduces the Eternal Collection: a perpetual evolution of the house’s philosophy on the art of dressing. This season, the collection offers a range of signature styles reimagined through luxurious fabrics and masterful construction. Typically released in a numbered collection, pre-fall evoked a feeling of timelessness—earning its name with the feeling it could “live forever,” per founder Jerry Lorenzo. The range comprises tailoring, knits and leatherwear for the modern man that effortlessly crosses over to a woman’s wardrobe. Discover the easy elegance of relaxed blazers, perfectly oversized outerwear and sculptural sweatsuits done in a contemporary neutral palette and finished with smart details for discreet yet forward-thinking function. To complete the offering, Fear of God leaned into its Americana core with western cowboy boots and ultra-cool Chelsea boots, as well as classic denim made in Los Angeles for a fresh take on American style.
Discover the easy elegance of relaxed blazers, perfectly oversized outerwear and sculptural sweatsuits done in a contemporary neutral palette and finished with smart details for discreet yet forward-thinking function.
