With festival season on the horizon, there’s no better time to embrace the latest trends. It’s a space where self-expression thrives. We’ve meticulously selected the three hottest trends to guide your festival wardrobe, ensuring you stand out in the crowd with confidence and unique flair. But it only gets better, as we’ve also included beauty suggestions to enhance every aspect of your experience, from hairstyling tips to skincare essentials and makeup tricks. And when the festivities wind down, indulge in post-festival relaxation with our handpicked at-home spa treatments, designed to rejuvenate both body and mind.
Seize the opportunity to make this festival season one to remember!
Frontier Chic
This ain’t Texas.. but we’re in luck as the trend is rapidly becoming the hottest global trend of the year. From Beyoncé’s iconic Renaissance tour, where she donned custom Roberto Cavalli glam cowboy attire, to Margot Robbie’s playful embrace of western motifs on the Barbie set, and Bella Hadid’s chic front row looks at he cowboy championships, the aesthetic is undeniably en vogue.
With nods to Western culture woven into pop culture narratives, 2024 marks a revival of cowboy-adjacent trends. And this year’s festival season is the ultimate runway for this aesthetic, where denim, leather, fringe, and suede boots reign supreme.
Discover how to embrace the cowboy aesthetic with our curated selection, adding your own unique twist for a stylish edge.
Bare Essentials
The bare torso trend, while not new, is making a major comeback this summer, taking the fashion scene by a familiar storm. From catwalks to streets, fashion’s “it” girls and celebs are seen rocking the audacious tendency just in time for the hot summer days. Whether swimwear, scarf tops, or dresses, the trend adds a bold and edgy element to any festival look and can be incorporated into any aesthetic you had in mind. Embrace the look and make a statement at your next event with this sizzling hot summer fashion craze.
Eclectic Exuberance
After a period dominated by quiet minimalism and the sleek Scandi girl aesthetic, a new trend is making waves in fashion: the “Portuguese girl” aesthetic. Characterized by its maximalism and fearless mix of prints, patterns, and textures, this trend defies convention with its eclectic charm. From playful dress-up videos that epitomize the mantra “trust the process,” the Portuguese girl style is a chaotic, yet thought-out mix of a variety of elements. Think funky pants, mismatched shirts, unique vests, statement jackets and quirky sneakers . Accessorize with a flower clip, colorful bag, cool sunglasses, and bold necklaces to complete the look. Embracing the art of mixing “wrong patterns in the right way,” this trend encourages individuality and experimentation. It’s a celebration of personal style, and a way to enjoy what you truly like to wear. And what better occasion to embrace the trend than this festival season?
The Finishing Touches
Wavy Hair – Boho Meets Glamour
Embrace the effortless elegance of boho-chic with our haircare essentials for perfectly tousled waves.
Glowing & Protected
Stay radiant and protected with our skincare solutions designed to shield your skin from harmful UV rays without compromising your makeup look.
A Touch of Bold: Colored Eyes
Elevate your look with mesmerizing eye makeup that enhances the natural beauty of your eyes and takes your party look to a whole new level.
The At-Home Recovery Spa Kit
Take the eventful day off and indulge in a rejuvenating spa experience that revitalizes your body and mind, leaving you feeling refreshed and renewed.